Binders
August 2021

How we helped Binders to triple Grease Trap sales in East Anglia in 12 month

Since establishing Binder Ltd. in 1964, Wallace Binder has stayed on the cutting edge to lead his company into new markets. He wasn’t about to let grease clog his vision for growth.

Services

Grease Trap Installation and Service

Region

East Anglia

Result 1
300%
Grease Trap Sales
Result 2
100%
Customer Satisfaction
How we helped Binders to triple Grease Trap sales in East Anglia in 12 month

Project Overview

Fit for FOG (Fat, Oil & Grease) and the Circular Economy

Since establishing Binder Ltd. in 1964, Wallace Binder has stayed on the cutting edge to lead his company into new markets. He wasn’t about to let grease clog his vision for growth.
From its origins of servicing and installing septic tanks, Binder Ltd. has expanded to handle domestic wastewater treatment plants, pump stations, and grease interceptors. All are supported by an in-house water treatment plant that processes waste from its domestic and commercial clients.
Always looking for the most innovative solutions for these clients, Binder began selling Big Dipper Automatic Grease Traps in the early 2000s. More recently, the company added Trapzilla Super Capacity Grease Interceptors. (“Big Dipper and Trapzilla are the types of innovative products our customers need,” says Wallace. “Both are relatively compact and highly efficient at managing grease.”)
Little did he know how valuable the Trapzilla and Big Dipper lines would be for his business.

THE CHALLENGE

As Binder’s grease trap servicing business grew, so did the volume of FOG passing through its water treatment plant. It began putting a strain on the bacteria used to treat the water. The bacteria began to work slower. As a result, plant operators had to spend valuable time adjusting the process, as the facility consumed more energy to compensate for the sluggish bacteria.

THE SOLUTION

Binder contracted with a business that recycles fats, oils, and grease (FOG) into biodiesel. Binder Ltd. now recycles more than 30 tons of grease every month. Much of that material comes from the Trapzilla and Big Dipper units it services. Its water treatment plant is free of FOG and more efficient than ever before. Grease recycling has become a lucrative revenue stream.

How we helped Binders to triple Grease Trap sales in East Anglia in 12 month
How we helped Binders to triple Grease Trap sales in East Anglia in 12 month
Testimonials

Don't take our word for it, take theirs!

We are always looking for feedback on our work

Binder Limited has been dealingwith Magnetenow for a few years, using the Thermacoproducts. The requirement now to remove FOG at source has become even greater.Taking on this challenge we are grateful for the relationship we have with bothcompanies. It has become a real pleasure growing our business with them. Theyconsistently show a willingness to help with every project.

John Carter - Growth Webflow Template
Tony Shaw
Binder Ltd

"At Godfrey’s we try to operate as responsibly and sustainably as we can, installing the Big Dipper means we're meeting current legislation and reducing our impact on the environment and local drains."

Jason Larson - Growth Webflow Template
Luke Godfrey
Godfrey's Fish and Chips

"I would highly recommend Magnete. They are extremely responsive and reliable Any questions and issues are resolved quickly, professionally and efficiently."

Sophie Moore - Growth Webflow Template
Nathen Puyat
Aqua Mundus

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